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2016 Visitor Impact for Alamance County

September 12, 2017 10:13 AM

County Spending by Domestic Visitors Increases by 4.63% Percent to $179.84 million.

BURLINGTON, N.C.  September 1, 2017 – Visit North Carolina announced today that domestic visitors to and within Alamance County spent $179.84 million in 2016, an increase of 4.63% from 2015.

“We are pleased with the growth in tourism spending in the county and across the state. Visitors, and locals alike, are out enjoying our assets. We look forward to continuing our work alongside our partners to market and provide outstanding experiences.” stated by Grace VandeVisser, Executive Director of the Burlington/Alamance County Visitors Bureau.

Tourism impact highlights for 2016

  • The travel and tourism industry directly employees more than 1,400 in Alamance County.
  • Total payroll generated by the tourism industry in Alamance County was $29.55 million.
  • State tax revenue generated in Alamance County totaled $10.66 million through state sales and excise taxes, and taxes on personal and corporate income. About $3.13 million in local taxes were generated from sales and property tax revenue from travel-generated and travel-supported businesses.

Governor Roy Cooper announced in May that visitors to North Carolina set a record for spending in 2016. The $22.9 Billion in total spending represented an increase of 4.4 percent from 2015.

These statistics are from the “Economic Impact of Travel on North Carolina Counties 2016,” which can be accessed at partners.visitnc.com/economic-impact-studies. The study was prepared for Visit North Carolina by the U.S. Travel Association.

“All eight economic development regions of the state had spending growth of 3 percent or more, and 96 percent of the state’s counties saw direct tourism employment growth from 2015 to 2016,” said Wit Tuttell, executive director of Visit North Carolina. “Tourism continues to be major driver of economic development across North Carolina, which is the sixth most-visited state in the country.”

Statewide highlights include:

  • State tax receipts as a result of visitor spending rose 5.1 percent to nearly $1.2 billion in 2016.
  • Visitors spend more than $62 million per day in North Carolina. That spending adds more than $5.1 million per day to state and local tax revenues (about $3.2 million in state taxes and $1.9 million in local taxes).
  • The travel and tourism industry directly employees more than 219,000 North Carolinians.
  • Each North Carolina household saves $497 in state and local taxes as a direct result of visitor spending in the state.

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CONTACT:   Grace VandeVisser, Executive Director
grace@visitalamance.com
                     336-570-1444

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SportsEvents Announces Burlington/Alamance County Convention & Visitors Bureau as a 2017 Readers’ Choice Award Winner

December 1, 2016 4:59 PM

For Immediate Release
Contact: John Rezell, Executive Editor, SportsEvents
December 1, 2016

SportsEvents Announces Burlington/Alamance County Convention & Visitors Bureau as a 2017 Readers’ Choice Award Winner

GULF SHORES, Ala.SportsEvents Media Group, the leading industry publication focused exclusively on helping sports event planners produce excellent competitions in the United States, has announced Burlington/Alamance County Convention & Visitors Bureau as one of its 2017 Readers’ Choice Award winners.

Winners will be announced in the January 2017 issue of SportsEvents.

Sports event professionals were asked to nominate destinations and sports venues that they believe display exemplary creativity and professionalism toward the groups they host.

Nominations were received from readers throughout the year, and the top picks were selected based on results from an online voting system.

SportsEvents readers came out in force to nominate and then to vote for their favorite sports events destinations and the host organizations that represent them. Our team is proud to honor the nominees that received the most votes with a 2017 Readers’ Choice Award,” said John Rezell, SportsEvents executive editors.

“It is clear, based on our readers’ experiences, that these award winners are willing to go above and beyond typical service levels to help sports event planners produce outstanding events that participants, their families and spectators will want to experience again and again. It is our privilege to announce their selection by sports event planners as among the best in the United States.”

A downloadable, high-res Readers’ Choice Award logo is available at
http://sportseventsmagazine.com/2017-RCA-Logo

About SportsEvents Media Group
SportsEvents Media Group, publisher of SportsEvents magazine, is the industry leader in providing products and services designed to connect sports events organizers with sports commissions, CVBs, hotels, insurance companies and other sports events industry suppliers.
The sports events industry’s only true multi-media company unites sports event buyers and suppliers with the leading monthly magazine (SportsEvents), online (www.sportseventsmagazine.com), through social media, and with face-to-face conferences and trade shows—S.P.O.R.T.S. – The Relationship Conference.
About Covey Communications Corp.
Founded and owned by J. Talty O’Connor, Covey Communications Corp. is a multimedia company that publishes nationally distributed magazines for targeted markets. In addition to SportsEvents Magazine and its ancillary titles, Covey Communications Corp. also publishes ConventionSouth, the leading publication and website in the United States for meeting and convention planners who book events in the South; Condo Owner, serving the Alabama and Northwest Florida Gulf Coast; and Crossties, an internationally known railroad industry publication.

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Name the Trails Contest now taking Submissions

November 22, 2016 4:39 PM

Burlington Recreation and Parks is excited to announce the completion new way finding signs, maps, trail blazes and a trail head kiosk at Town and Country Nature Park. The project has been funded through a generous grant from Impact Alamance. Impact Alamance is part of the Cone Health Network and has as its mission to strategically invest in our community for hope, health and prosperity. The grant was funded because it was identified as a key strategy in the county’s Wellness Collaborative to increase access to trails in Alamance County.

The trails at Town and Country Nature Park include two loop trails and a linear trail that connects the park to one of the Haw River Trail paddle accesses. The park consists of about 1.5 miles of trail that meander through the forest and along the Haw River.

Now is the chance for you to be involved in this exciting time at Town and Country Nature Park by participating in the Name the Trails Contest.  The winners will receive a Burlington Recreation and Parks “RKRE8” t-shirt. Participants are encouraged to visit Town and Country Nature Park to hike the trails prior to submitting your trail name suggestions.

Participation rules and guidelines are as follows:

–          Suggested names may be submitted either:

o   Via web: www.BurlingtonNC.gov/Outdoors

o   Via U.S. Mail:
Name the Trails Contest
Burlington Recreation and Parks
PO Box 1358
Burlington, NC 27216

All submissions submitted by U.S. Mail must contain the suggested names for each trail, date of submission, and the name, address, and telephone number of the entrant.

o   In-person at the Recreation and Parks administrative office located at: 1333 Overbrook Rd. Burlington, NC 27215

–        Suggested names must be submitted on or before December 21, 2016 for consideration.

–          Suggested names must meet the following requirements:

o   Must not be more than two (2) words, excluding the word “trail”

o   Must not be the name of a person

o   Must not be vulgar in name, meaning, or suggestion

Entries will be reviewed by the Burlington Recreation and Parks staff for final determination of the trail names. The names will be announced on Wednesday, January 18, 2017. If more than one entry is received for the selected name, the entry first received will be considered the winner.  This contest does not create a requirement that any of the names submitted are selected.  In the event no acceptable name is submitted, the contest will end without a winner selected.  Visit us at www.BurlingtonNC.gov/Outdoors for more information.

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City of Burlington Recognized For Innovation, Superior Performance

November 22, 2016 10:59 AM

CITY RECOGNIZED FOR INNOVATION, SUPERIOR PERFORMANCE

 BURLINGTON, NC—  The City of Burlington has recently been recognized by various professional organizations for innovative programs and superior performance. While providing high quality municipal services is a tenant of the City of Burlington’s mission and is what employees strive to provide daily, it is impressive to realize where the City stacks up against other agencies across the state and nation.

“City employees are constantly striving for excellence,” says City Manager Hardin Watkins. “Our staff is always trying to come up with new and better ways to serve the community, enhance quality of life, and bring dollars into the local economy. I’m proud to see so many of these efforts acknowledged by external experts with prestigious awards.”

NCRPA Innovative Program Award: Hikes with Hounds
The Burlington Recreation & Parks Department (BRPD) was recently awarded the 2016 North Carolina Recreation & Parks Association (NCRPA) Innovative Program Award for their Hikes with Hounds program. The NCRPA Innovative Program Award recognizes a unique program that benefits “the individual, community, economy, and environment.” Hikes with Hounds recruits and trains volunteers to take shelter dogs on a monthly group hike along one of Burlington’s beautiful trails. This program is a partnership with Burlington Animal Services (BAS).
The BRPD recognized a need to help the community get active in the outdoors by using parks and trails and BAS recognized a need to raise awareness of adoptable pets and provide enrichment to shelter dogs. Together, the two City departments created a successful and innovative program. Dogs are carefully chosen to participate based on who has been at the shelter the longest, has extra energy to release, or may be feeling stressed. Since the program’s inception, three dogs have been adopted by volunteer hikers, one volunteer became a BAS foster, and dozens of dogs were adopted due to their social media exposure in Hikes with Hounds photos.

James Farrell ASA  Award of Excellence
Last week during the 85th Annual Meeting of the Amateur Softball Association (ASA), the City of Burlington was given the James Farrell ASA National Award of Excellence in recognition of a 100% tournament rating as host City of the 2016 ASA Men’s Senior National Tournament. To earn the James Farrell Award of Excellence, named in honor of former St. Louis ASA/USA commissioner and national office staff member James Farrell, cities must do an outstanding job of hosting ASA/USA National Championship Tournaments. The host city must receive an overall rating of 95 percent from the ASA/USA Representative, Umpire-In-Chief and National Office.

Award to Host 2018 ASA Nation Tournament
Due to the phenomenal performance of the City of Burlington and the Recreation & Parks Department, the City has been granted its bid to host the 2018 ASA Men’s Senior National Tournament. This announcement was made at the 85th Annual Meeting of the Amateur Softball Association. In 2015, the Senior Softball Championship Series generated an estimated $12 million across 17 markets. The City is also slated to host the 2017 ASA Men’s Senior National Tournament.

NCAGIO Excellence in Communication Awards
www.BurlingtonNC.gov First Place Website
In December 2015, the City of Burlington launched a drastically redesigned website. The site’s design is bright and modern, features resident-centric navigation, and is device responsive. The site’s design and navigation were data-driven and informed by extensive research. The North Carolina Association of Government Information Officers (NCAGIO), made up of government communication professionals from state and local agencies in North Carolina, presented the City of Burlington with a First Place Excellence in Communication Award in the “Websites” category for the redesign of www.BurlingtonNC.gov.
This is the second state-wide accolade for First Place Website that the redesigned BurlingtonNC.gov has received. The website received a North Carolina City-County Communicators Excellence in Communication Award in April 2016. Based upon this recognition from two external evaluations, it is accurate to say that Burlington has the best municipal website in North Carolina.

“See Something, Say Something” First Place Communication Campaign
In response to an uptick in gun violence in the spring of 2016, the City’s Public Information Office worked with the Burlington Police Department to encourage residents to use Crimestoppers to “see something, say something” and to assuage fear in the community. This effort included the production and release of three videos, and hosting multiple community input meetings in quick succession. This open and transparent community engagement effort was very successful in that Crimestoppers tips doubled, some of those tips leading to arrests. NCAGIO recognized the City with a First Place Excellence in Communication Award in the “Communication Campaign/ Community Engagement” category for the effort.

NCAGIO judges commented: “This rapid response campaign, due to an increase in shootings within the City, was very effective. Videos on YouTube, four community conversation meetings attended by 250 and covered by the local media led to 100% increase in Crimestoppers tips and many arrests. I was impressed at the quick reaction time, leverage of scarce resources and solid gains in public safety achieved. Great work!”

“Sending Out an SOS” Honorable Mention Biggest Impact with Small Budget
In late August 2016, Burlington Animal Services (BAS) experienced an unusually high number of stray and surrendered animals entering our shelter facility. On Tuesday, August 23rd, BAS was in a position of extreme overcrowding and had to act quickly to avoid euthanizing healthy, adoptable pets due to lack of space. A fee-waived adoption event was scheduled for August 24th– September 3rd. To promote this “Sending Out an SOS” adoption special, BAS created a flier, video, and newspaper ad. The Adoption Center opened on a Sunday to hold a final day of free adoptions. With only $25 spent, BAS was able to reach tens of thousands of community members with its plea. Most importantly, 150 cats and 90 dogs were adopted and 36 families agreed to foster shelter pets.

The “Sending Out an SOS” adoption special communication efforts were recognized with an Honorable Mention by NCAGIO in the “Biggest Impact with Small Budget” category. Of the submission, NCAGIO judges stated that the communication was “a very simple idea that highlighted the people and the animals they care for, giving you the faces behind the facts and figures in an accessible, real way that no doubt contributed to their animal adoption success rate.”

Additional photos are available upon request to Rachel Kelly at (336) 222-5076 or rkelly@BurlingtonNC.gov.

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Our Mission:
“The City of Burlington is dedicated to providing high quality municipal services within our diverse community in a friendly, professional and efficient manner in order to promote the safety, health, and quality of life of residents and employees.”

 

 

 

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AMERICAN PICKERS To Film In North Carolina

September 29, 2016 11:50 AM
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Hot Off The Press! The Alamance County Antique Trail

September 15, 2016 12:08 PM

We are excited to introduce our newest promotion of Alamance County – our very own Antique Trail.  In addition to our visitors guide and map, and many other area attraction brochures, this information is available at our Visitors Bureau located within the Historic Depot at 200 S. Main Street in Burlington,  as well as all of the listed shops.  We will also provide these brochures to the North Carolina visitor centers.  We are receiving great feedback and look forward to having our visitors explore the many treasures Alamance County has to offer.

Click here to view The Alamance County Antique Trail
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Burlington Royals Baseball Breaking Records Again

August 5, 2016 10:56 AM

FOR IMMEDIATE RELEASE:                                                                          CONTACT: MIRANDA ERVIN
August 5, 2016                                                                                                             PHONE: 336-222-0223

Burlington, NC—Burlington Royals

With a month left in the season, and a championship playoff run around the corner we thought we would check in.  A few highlights so far:

*Attendance is at an all-time high, another 22% higher than a record setting 2015.  Fans have thoroughly enjoyed the 2016 season and the all of the ballpark renovations.

*We currently have the best record in the Appalachian League, sitting in first place.

*Last week, we were recognized on many national media outlets including ESPN, USA Today, MLB Network for our Emoji Jersey/Social Media Weekend promotion.  Not only was it great promotion, but raised over $3,500 for our local Boys & Girls Club of Alamance County.

*We have raised over $10,000 and counting for local Alamance County community non-profit organizations.

*We are looking to reach ONE MILLION minutes read for our Home Run Summer Reading Program which concludes next week with a big celebration for all summer readers in Alamance County.

*Most importantly, we continue to put smiles on folks of all ages visiting Burlington Athletic Stadium.

Play Ball,
Miranda, Ryan and your entire Burlington Royals organization

 

 

 

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Drury Hotels is the only hotel to receive 11 consecutive J.D. Power Awards

July 19, 2016 1:28 PM

 Drury Hotels is the only hotel to receive 11 consecutive J.D. Power Awards

St. Louis-based company recognized for “Highest in Guest Satisfaction Among Upper Midscale Hotel Chains”

  1. LOUIS – (July 13, 2016): J.D. Power named Drury Hotels its 2016 “Highest in Guest Satisfaction Among Upper Midscale Hotel Chains” award recipient. The recognition marks the 11th consecutive year Drury Hotels received this award and sets a record for the St. Louis-based hotel chain. Drury Hotels is the first hotel company to receive 11 consecutive awards in the J.D. Power Study.

“For more than 40 years, our goal has been to provide our guests with clean rooms, friendly service and an exceptional value,” said Chuck Drury, president and CEO of Drury Hotels. “We are proud and honored to be recognized once again by our guests and J.D. Power. To earn this award for 11 consecutive years is a tribute to the ongoing hard work and dedication of Drury’s 5,000 team members across the country.”

Drury Hotels placed highest in the Upper Midscale Hotel Chains segment. The J.D. Power 2016 North America Hotel Guest Satisfaction Index StudySM is based on responses from 63,866 guests who stayed in a hotel May 2015-May 2016.

The Drury Hotels Company has been family-owned and operated since 1973. For a complete listing of all Drury hotels or for reservations, visit www.druryhotels.com or call 1-800-DRURYINN. For information about career opportunities at Drury Hotels, please apply online at www.drurycareers.com.

About Drury Hotels Company
Drury Hotels Company is a Missouri-based, family-owned and operated hotel system with more than 130 hotels in 21 states. Founded in 1973, Drury Hotels has been recognized by the J.D. Power 2016 North America Hotel Guest Satisfaction Index Studysm with the award for “Highest in Guest Satisfaction Among Upper Midscale Hotel Chains.” 2016 marked the 11th consecutive year Drury received this award. Brands include Drury Inn & Suites®, Drury Inn®, Drury Plaza Hotel®, Drury Suites®, Pear Tree Inn by Drury®, as well as other hotels in the mid-priced hotel segment. Drury Hotels continues to provide exceptional value for business and leisure travelers with its many free amenities – The Extras Aren’t Extra®. For more information, visit www.druryhotels.com or call 1-800-DRURYINN. Join the conversation on Twitter @druryhotels or on Facebook.

For additional information about the 2016 North America Hotel Guest Satisfaction Index Studysm, visit www.jdpower.com.

 

 

 

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Drury Hotels opens new hotel in Burlington, North Carolina

May 16, 2016 10:20 AM

CONTACT: Patrick Barry, Byrne PR
                      314-540-3865
patrick@byrnepr.net

FOR IMMEDIATE RELEASE

 Drury Hotels opens new hotel in Burlington, North Carolina
Property is the company’s first hotel in Burlington and fourth in North Carolina

  1. LOUIS (May 16, 2016)– Drury Hotels Company’s new Drury Inn & Suites in Burlington, North Carolina, is officially open and welcoming guests. The hotel, the Drury Inn & Suites Burlington, is the company’s first hotel in this market and fourth in North Carolina. In addition to the hotel’s 150 guest rooms, the property features more than 2,500 square feet of flexible meeting and event space.

The hotel is conveniently located in the Alamance Crossing upscale shopping center at I-40/I-85 and University Drive near popular local attractions and institutions, including Elon University, Burlington Springwood Park and the Tanger Outlets shopping center. Centrally located between Greensboro and Raleigh-Durham, the Drury Inn & Suites Burlington is a short drive from Piedmont Triad and Raleigh-Durham International Airports. Because of its central location and numerous amenities, Drury Inn & Suites Burlington is an ideal location for business and leisure travelers.

“My family founded this company in 1973 to provide our guests with clean rooms, friendly service and honest value,” said Chuck Drury, president and CEO of Drury Hotels. “Those principles continue today at all of our properties, and I’m excited to open our first hotel in Burlington. We look forward to being part of the community and welcoming guests to our new hotel.”

Drury Inn & Suites Burlington offers a wide range of complimentary amenities including:

  • Wi-Fi
  • Hot breakfast featuring fresh waffles, biscuits and gravy, eggs, yogurt and more
  • 5:30 Kickback® reception including beer, wine and appetizers
  • 24-hour business and fitness centers
  • Indoor/outdoor pool and whirlpool

The Drury Hotels Company has been family-owned and operated since 1973.
For more information about careers at this location, visit www.drurycareers.com.

About Drury Hotels Company
Drury Hotels Company is a Missouri-based, family-owned and operated hotel system with more than 130 hotels in 21 states. Founded in 1973, Drury Hotels has been recognized by the J.D. Power 2015 North America Hotel Guest Satisfaction Index Studysm with the award for “Highest in Guest Satisfaction among Upper Midscale Hotel Chains”, ten years in a row.* Brands include Drury Inn & Suites®, Drury Inn®, Drury Plaza Hotel®, Drury Suites®, Pear Tree Inn by Drury®, as well as other hotels in the mid-priced hotel segment. Drury Hotels continues to provide exceptional value for business and leisure travelers with its many free amenities – The Extras Aren’t Extra®. For more information, visit www.druryhotels.com or call 1-800-DRURYINN. Join the conversation on Twitter @druryhotels or on Facebook.

*Drury Hotels received the highest numerical score among economy/budget hotels in the proprietary J.D. Power 2005-2015 North America Hotel Guest Satisfaction Index StudiesSM.  2015 study based on responses from 62,997 guests measuring 11 upper mid-scale hotels and measures opinions of guests who stayed in a hotel May 2014-May 2015.  Proprietary study results are based on experiences and perceptions of consumers surveyed June 2014-May 2015. Your experiences may vary.  Visit jdpower.com.

 

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Cycle North Carolina 18th Annual “Mountains to Coast” Route

March 15, 2016 12:41 PM

FOR IMMEDIATE RELEASE
Contact: Chip Hofler   chip@ncsports.org

Wit Tuttell, Executive Director of Visit NC, Announces the Cycle North Carolina 18th Annual “Mountains to Coast” Route 

CHEROKEE, North Carolina, March 14, 2016 – Wit Tuttell, the Executive Director of Visit NC, announced the 2016 Cycle North Carolina “Mountains to Coast” Route with the help of town representatives at the Visit NC 365 Conference on Monday.

To view the video of the “Mountains to Coast” Tour announcement, visit: https://youtu.be/E4wi1jWaFhc

The eighteenth annual ride is scheduled for a Banner Elk to Atlantic Beach route, from October 1 to October 8, 2016.  With beautiful tourist stops along scenic back roads, the “Mountains to Coast” trek is the highlight of the year for many cyclists from across the nation.

Cycle North Carolina will begin its full-service, cross-state ride on October 1st at the Tate-Evans Park in Banner Elk, and will at the Atlantic Beach Circle on October 8th, with 1,100 bicyclists expected to participate.  Over the course of the week, riders will bike an average of 60 miles per day.  Additional overnight stays are planned for the towns of Wilkesboro, Lexington, Burlington, Sanford, Clinton and Jacksonville.

The Cycle North Carolina “Mountains to Coast” Tour is the state’s only fully-supported ride created in 1999 with the N.C. Division of Tourism, Capital Broadcasting Company, the N.C. Department of Transportation and North Carolina Amateur Sports as founding partners.  Cycle North Carolina was developed to promote North Carolina’s scenic beauty, heritage tourism, visitor attractions, historic sites, state parks, fitness, healthy lifestyles and the benefits of bicycling to individuals and our state.  During the past 18 years, Cycle North Carolina has stopped overnight in more than 100 North Carolina towns and visited nearly 700 North Carolina communities.

Registration brochures are available and online registration is open at www.cyclenorthcarolina.org.  Cycle North Carolina will be capping registration at 1,100 riders, so interested riders are encouraged to register early, to avoid missing out on the highlight of the year for bicycling in North Carolina.

In addition to the “Mountains to Coast” Tour, Cycle North Carolina will host the Coastal Ride in Edenton, NC, April 22-24, 2016.  Cycle North Carolina will also host its third annual Mountain Ride in Brevard, NC, August 13-14, 2016.  Registration for the Coastal Ride is sold out, but registration for the Mountain Ride is open at www.cyclenorthcarolina.org.

Cycle North Carolina is presented by Visit North Carolina. Partner organizations of Cycle North Carolina include: Powerade, Capitol Broadcasting Company, Lowes Foods, the N.C. Department of Transportation and Cycling Spoken Here.

North Carolina Amateur Sports is a 501c(3) nonprofit charitable organization that annually organizes the Powerade State Games of North Carolina and Cycle North Carolina. NCAS is dedicated to the promotion of the spirit of amateur sports, physical fitness and health to all ages and skill levels through the participation in organized events which enrich the state of North Carolina. For more information on NCAS and its events, please access www.ncsports.org.

 

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